6 Tips for Boosting Customer Engagement at Your Kiosks

It’s Sunday morning and you’re fiending for a Sausage Egg McMuffin as you walk into McDonald’s. Near the checkout line you’re faced with a row of self-service kiosks and the choice to either order from a kiosk, or a cashier.

That first screen you see on the kiosk (the kiosk attract screen) is a major determining factor in influencing if you opt to order from the kiosk…